Software for fundraising management is used by nonprofits to facilitate online fundraising campaigns, monitor donor information, and create mobile-friendly donation pages that are branded and easy to navigate. It’s a CRM subset that includes workflow management software which automatizes tasks and sets up recurring tasks. When selecting a fundraising platform nonprofits must think about their objectives and which tools can aid them in achieving their goals.
Top charities use email marketing software to build brand awareness, communicate with supporters and donors, and promote upcoming fundraising events. Mailchimp and Campaign Monitor are two popular options. Both offer well-designed features and user-friendly interfaces to aid organizations in managing their emails for outreach. They also integrate with other fundraising software options and allow nonprofits to share data between their various platforms to improve organization and increased efficiency.
Non-profits who are looking for a complete solution for fundraising software should look at solutions that can handle different types of fundraisers as well offline and online events. Eventbrite for instance, lets users create a customized event page and collect data on registrations and sales. They can also send out notifications and reminders to attendees. They also provide additional promotional tools, including social media integration and custom marketing templates. Non-profits are able to track attendance and adjust ticket sales to meet their goals. Participants can choose from a variety of payment methods.
TrueGivers isn’t a fundraising software platform in the traditional sense, however it helps nonprofits plan their strategies by establishing and tracking branded, mobile-friendly donation pages. Additionally, it offers ongoing database scans and updates to help nonprofits make sure their contact information is accurate and can increase the effectiveness of fundraising calls.